|sample display of the Sunshine bombers|
|Shift, a canned pale lager which may have been my favorite of the night|
|Man, New Belgium's marketing is so awesome|
|They didn't have this at the event but it is RELEVANT TO MY INTERESTS|
Both New Belgium and Champagne are incredibly fired up and the party they threw to promote it reflected that enthusiasm. I'm really excited that there's such a great energy around this from the distributors to the brewery to the retailers to the consumers. So when Monday comes around, go support craft beer by welcoming New Belgium to Louisiana!
Also, I have a New Belgium T-shirt, size XL to give away. Let me know in the comments if you're interested and I will choose at random! And I'll bring it to the Avenue Pub on Monday because I'll be attending their rollout which will include several of the Lips of Faith series.